This post describes how we use tracking technologies (cookies and some other means, such as web beacons) in our digital platforms, and explains what information about visitors is collected automatically and how you can agree to use tracking technologies or opt out.
Why are you using tracking technologies?
We use tracking technologies in our digital platforms for the following purposes:
to ensure the normal operation of digital platforms or improve their efficiency
-- to expand the functionality of our digital platforms
-- to collect information that will provide us with an understanding of how visitors use our digital platforms and interact with services and communications
-- to ensure targeted interaction with you and the formation of an individual approach
What are cookies and web beacons?
An example of a tracking technology is cookies. They are small text files that are placed on your computer when you visit any digital platform and then used as a means of identifying your computer for the purposes described below.
The cookies set by the owner of the digital platform are called “first party cookies” and the cookies set by others are called “third party cookies”. Third party cookies allow third parties to provide services or features directly on or through the digital platform (for example, analytics, ads and videos). Parties that set these third-party cookies may recognize the device both when visiting our digital platform and when visiting other digital platforms.
Web beacons are small images (also called "pixel tags" or "clear GIFs") that can be included in our digital platforms and newsletters (including email messages) and are commonly used in conjunction with cookies to identify the device or browser, as well as your online behavior.
In particular, web beacons will not be used if you deny the use of the corresponding cookie. Some of our websites and services, such as email updates, may contain electronic images known as “web beacons” (sometimes referred to as single pixel GIFs, transparent GIFs, or pixel tags). Web beacons allow us to count the number of visitors who have viewed content on our sites or pages. In emails and newsletters, web beacons allow us to determine the number of users who have read them. Also, web beacons allow us to collect statistical information about the actions and functions that interest you most in order to provide more personalized content. We do not use web beacons to access your personal information without your consent.